To promote the Coca-cola Morocco FIFA 2018 game and encourage people to participate.
Innovative rich media banners had to drive the engagement and to deliver campaign message.
Drive awareness for MoneyGram
Moroccan citizens living abroad
Times ads visible in the market
Unique users saw the advertising
QUALITY & KPI ANALYSIS
Click Through Rate
Cost Per Reach
18.12.22 - 19.01.10
Over 60% higher brand awareness volumes were generated than planned.
Ads appeared similarly on mobile and desktop.
CPM price was almost 38% lower than expected.
Ads were seen 4.76 times by unique user
Impression Volume Comparison